17 Comments

  1. Frank J. Kenny (@FrankKenny)
    October 24, 2015 @ 3:52 pm

    You make a lot of good points Steve. Just getting that inbound link is probably worth the $20/month in membership. If one takes advantage of just a few benefits of membership, it really is a no brainer for most businesses.

    Reply

    • Steve Boehle
      October 25, 2015 @ 12:35 pm

      If you look at the benefits versus the cost, it really is something every business should take advantage of.

      Reply

  2. Denise Romeo
    October 24, 2015 @ 4:13 pm

    As a devoted Chamber employee, thank you for all you said. We all try so diligently every day to spread that message and so appreciated when recognized.

    Reply

    • Steve Boehle
      October 25, 2015 @ 12:38 pm

      We have seen tremendous benefit from joining our local Chamber. They do such a great job trying to promote our business and give us tons of opportunity to meet other businesses that need our service. I appreciate the hard work you put in every day. Keep up the good work, your members appreciate it.

      Reply

    • Laurie Pettyjohn
      October 26, 2015 @ 10:15 pm

      Great article, Steve! I am the Membership Sales Representative at The Chamber in Reno/Sparks/Northern Nevada and live, breath and eat Chamber everyday!

      Reply

      • Steve Boehle
        October 26, 2015 @ 10:21 pm

        Thanks, I do not know what I would do without the local Chamber. They have been great to work with and are willing to help my business at a moments notice. Keep up the good work for the businesses in Reno/Sparks/Northern Nevada. If any of this info helps you close more sales, feel free to use it.

        Reply

  3. Margaret Mbogoh
    October 25, 2015 @ 5:21 am

    For the sceptical this just does it; put in this way who wouldn’t like to join a chamber of commerce?

    Reply

    • Steve Boehle
      October 25, 2015 @ 12:40 pm

      There really is no reason why you should not join. It is the bet way to get in touch with your community. You just have to make sure to put in some effort.

      Reply

  4. Chris Mead
    October 26, 2015 @ 6:24 pm

    Steve: In fact chambers in North America have been around since 1768. You can see it in the picture at the top of your column. That’s from the New York Chamber’s building, erected in 1901. The early chamber in New York grappled with the British Stamp Act, and after the Revolutionary War looked after currency and trade issues. Once this chamber gave the podium to a speaker who had the idea of building a canal to the Great Lakes. (The chamber approved but said it didn’t have the money to make it happen.)

    Reply

    • Steve Boehle
      October 26, 2015 @ 10:16 pm

      Hello Chris, thanks for this information. I guess I should not trust the internet so much. I am going to make some changes.

      Reply

      • Chris Mead
        October 27, 2015 @ 8:34 pm

        No worries at all! I very much like your blog.

        Reply

  5. Chris Michaels
    October 28, 2015 @ 2:34 pm

    Steve, I really think that your article is great! I work for the Greater Keller Chamber of Commerce in Keller, TX and I was wondering if it would be OK with you if I used this article for its educational value to our members and the community?

    Reply

    • Steve Boehle
      October 28, 2015 @ 2:39 pm

      Chris, I would be honored. Use the info in whatever way benefits your members.

      Reply

  6. Jeri Vespoli (@JeriVespoli)
    October 28, 2015 @ 5:31 pm

    Thank you for a very clear, compelling overview of the many benefits of local chamber membership! As marketing professional myself, as well as board director for two local chambers and an officer of the regional chamber organization in Northern Ohio, I loved your reference to the not often mentioned SEO value, and, of course, all of the other examples of the ROI you get from making active local chamber membership part of your marketing plan.

    For even more value, try shared advertising with other members to let your community know about your business and chamber. You can develop a local deals page and social hashtag like #localchambernews to cross-promote, or take it even further and join together to do a member mailing or place a local print ad.

    Adding an ‘I’m a member’ logo or line in email signatures, websites, and social network profiles is another great way to leverage membership and share promotional value. As Chris could tell you from the ACCE survey, consumers are 80% more likely to purchase goods and services from a chamber member http://www.acce.org/news/2012/11/acce-news/survey-chamber-membership-is-effective-business-strategy/

    Reply

    • Steve Boehle
      October 28, 2015 @ 5:37 pm

      Hello Jeri, great points. Advertising through the chamber is a low-cost way to get your message out to an engaged audience. I also like the cross-promotion idea. Thanks for the great comment.

      Reply

  7. Kit Jacobson
    January 28, 2016 @ 10:54 pm

    I live in Southern Colorado and belong to all of the Chambers in this vast area. I am also an Ambassador and volunteer to the Latino Chamber in Pueblo, CO. Your article is completely accurate and will be very helpful to persuade new members to join. Thanks very much

    Reply

    • Steve Boehle
      January 30, 2016 @ 8:46 pm

      Thanks for commenting. We have had huge success by getting involved. If you do one thing through the chamber it is getting involved. The ambassador groups are a fantastic way to get to know great people. Have a great weekend.

      Reply

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